brian cohen

executive vice president, general manager
briancohen@etailing-solutions.com

brian cohenBrian brings over 14 years experience in digital, marketing, and brand strategy across a variety of industry verticals.  Brian joined Etailing Solutions from CatapultRPM, also a Hyper Marketing Inc. company, where he was the head of the digital shopper marketing practice.  Prior to entering the Hyper Marketing Inc. family, Brian was a Founding Partner of Porterhouse Advertising & Marketing, a digital marketing and advertising agency he helped grow to 7-figures in under 2 years, highlighted by work with Dun & Bradstreet, Johnson & Johnson, Verizon, Nickelodeon, and others. 

In addition, Brian has brought his leadership in digital and marketing strategy to top tier brands such as
Kraft Foods, Texaco, Kellogg, KitchenAid, BIC, Mars Petcare, Mars Chocolate, Perdue Chicken,
Bayer Healthcare, ConAgra, Diageo, Gerber, and others.

He holds a BBA in Marketing & Advertising from Pace University's Lubin School of Business, and an MBA in Marketing Management from The University of Connecticut School of Business.

angela edwards

vice president, marketing and consulting services
angelaedwards@etailing-solutions.com

angela edwards Angela Edwards joins Etailing Solutions as Vice President of Marketing and Consulting Services.

Angela brings over 10 years of CPG marketing expertise to the team. Prior to joining Etailing Solutions, she was an Asssociate Director at Colgate-Palmolive where she managed some of their most successful brands. At Colgate, she lead established businesses within the Oral Care and Personal Care categories and directed the launch of new products both in the US and internationally.

Angela joined Colgate’s E-business group in 2005 where she managed Colgate.com, SEO, on-line advertising and etailer campaigns.

She has also worked at Nabisco, Citibank and Guinness PLC.

Angela has an MBA from The Kellogg School of Management.

gregory grudzinski

director, data services and analytics
gregorygrudzinski@etailing-solutions.com
gregory grudzinski Gregory Grudzinski joins Etailing Solutions as Director of Data Services and Analytics, responsible for retail data reporting, analysis and shopper insights.

Prior to joining Etailing Solutions, Grudzinski was Director of Retail Customer Analytics for Information Resources, where he was responsible for developing and implementing customer-centric retail strategies for leading retailers in food, drug, mass and convenience channels. He also served as Senior Director of Retail Solutions for Fulcrum Analytics, an advanced analytics company located in New York City.

His background includes extensive marketing experience in retailing and consumer packaged goods as well as in print and online marketing communications.

jeff black

director, sales support
dannysilverman@etailing-solutions.com

danny silverman

Danny Silverman brings expertise in eCommerce Strategy and Sales spanning Pure Play and Multi-Channel Retailing, Direct to Consumer, and Online Marketplaces, as well as extensive experience in traditional Shopper, Loyalty, and Brand Marketing.

Prior to joining Etailing Solutions, Danny spent over eight years at Johnson & Johnson Family of Consumer Companies. While responsible for eCommerce Development, Danny led the Amazon team to triple digit sales growth, expanded their Global Amazon partnership, and established a sustainable business model for long term, strategic growth. He also expanded the team’s capabilities around product catalog management, price and marketplace monitoring, and Multi-Channel support.

Prior to joining the eCommerce team, Danny developed best-in-class CVS ExtraCare Loyalty scorecarding and executions, led the development of a break-through Baby Planogram and signage for Dollar General, and, during his time in Brand Marketing, launched 4, category-changing new items in the Sanpro and Women’s Health categories.

Danny has an MBA from the University of Michigan Ross School of Business.